ChatGPT Ads Hits $1B in Annualized Revenue With Benji Shomair and Asad Awan

OpenAI monetization leaders Benji Shomair and Asad Awan joined Josh King to discuss what it means for ChatGPT Ads to reach $1 billion in annualized revenue in under 200 days. Benji said that makes it one of the fastest-growing—if not the fastest-growing—ad platforms ever, and described ads as a foundation for broader access to frontier AI. Asad described how OpenAI keeps ads separate from ChatGPT’s responses, putting user trust first and treating revenue as the result of creating value for users and advertisers. They also covered tools that help advertisers get results and plans to expand into more markets and formats while preserving what people value about ChatGPT.